As today’s marketplace becomes more and more competitive, it becomes harder and harder to compete based on the old standards: price and product features. Customers today simply have more choices, and are more knowledgeable than ever thanks to the web and social media. The best way to stand out in business today is by offering a superior experience for every prospect and customer.

At Innovent we believe the right tool to provide that superior experience is a CRM solution, off the shelf with easy adaption to your specific business process needs.

But, how can you ensure you are providing the best possible customer experience? One method is to align your internal business operations with the typical lifecycle of your customers. This can be done through what is called a “customer journey exercise.”

By mapping the customer journey, any organization can identify how a customer typically goes about making a purchase decision with the company. And, these exercises can help identify internal gaps where the organization is not meeting the expectations of the customer. But how do you turn your customer journey map into the actions that will transform your business?

Contact us today to find out more – 1300 781 681 or info@innoventsoftware.com.au

Businesses are beginning to understand that becoming customer-centric can enable their employees to deliver an exceptional and consistent customer experience. In today’s ever-changing landscape of technology, consumers have nearly an infinite amount of channels they can use to reach you for service and support.

Customers are increasingly frustrated with the level of services they experience: 91% because they have to contact a company multiple times for the same reason, 90% by being put on hold for a long time, and 89% by having to repeat their issue to multiple representatives. (Accenture Global Consumer Pulse Survey)

Do you have a plan in place to make this transformation? The following articles offer a starting point to jumpstart your journey to becoming a customer-centric organization.

Contact Innovent to help guide you in choosing the right CRM system to help you become that customer-centric organisation today – 1300 781 681 or info@innoventsoftware.com.au

Read the complete article here – http://blog.sugarcrm.com/2014/04/25/weekly-crm-roundup-how-to-become-competitively-customer-centric/

In any business, cash is your lifeline. Part of maintaining a positive cash flow is making sure you get paid what you are owed on time, and in full. At Innovent we know this is easier said than done. So we’ve found a handful of staggering stats based on our customers and external research to show you how much money and time you spend chasing payments.

See full article: http://myob.com.au/blog/infographic-the-cash-flow-crisis-today/#ixzz3Q4w3Q92n

At Innovent we believe a CRM system will give you better customer relationships, greater customer visibility and integrating your accounting system with your CRM takes it all to the next level of visibility and will improve your processes as well your cash flow!

Call us today to find out more – 1300 781 681 or info@innoventsoftware.com.au

Today, businesses have had yet another function added to their portfolio – they are managers of a large amount of data and information.

Big data has become a massive phenomenon created from the sheer amount of information captured from online and offline resources. The organic growth in data that is generated by a business is seen as essential for improved organisational efficiency as it delivers the intelligence businesses need to make better decisions from top-line strategy down to customer-facing employees.

Read the full article here – http://www.techradar.com/au/news/world-of-tech/taming-the-big-data-beast-the-importance-of-crm-1281326

For all your CRM needs contact Innovent today – 1300 781 681 or info@innoventsoftware.com.au

Is your CRM strategy and vision aligned with the modern customer? Does your CRM system support the full customer life cycle? Is your organization reaping the benefits of having a modern, forward thinking CRM? Regardless of the answer, there is always room for improvement when it comes to delighting your customers and improving the productivity of all of your customer-facing employees.

Read the full article here – http://blog.sugarcrm.com/2014/11/03/forrester-and-sugarcrm-webinar-on-modern-crm-in-the-age-of-the-customer/

Contact Innovent today to align your CRM System to your customer and your business – 1300 781 681 or info@innoventsoftware.com.au

It’s no secret that salespeople crave more –more leads and more insight into the leads they already have.

Read the full article here – http://blog.sugarcrm.com/2014/12/15/use-these-powerful-sugarcrm-integrations-to-extend-your-marketing-reach-improve-customer-satisfaction-and-boost-revenue-in-2015/

Are you having the same challenges in your business?

For all your SugarCRM needs contact us today – info@innoventsoftware.com.au or 1300 781 681

SugarCRM, Inc., the company that enables businesses to create extraordinary customer relationships with the most innovative and affordable CRM solution in the market, today announced that TMC, a global, integrated media company, has named Sugar as a 2015 Customer Product of the Year Award winner. With this award, SugarCRM is again recognized as a standout with a solution that redefines the CRM industry.

Your SugarCRM system is the workhorse of your sales organization. It centralizes customer data and processes, empowering users to better understand and engage with consumers –wherever they happen to be in the pipeline.

But are your users making the most of what the SugarCRM ecosystem has to offer?

Read the full article here – http://blog.sugarcrm.com/2014/12/11/resolve-to-extend-the-value-of-your-crm-with-these-fast-simple-integrations/

Contact Innovent today to discuss your business specific integration needs from MYOB, Xero, Collabspot, Mailchimp, SugarChimp or your business specific software on 1300 781 681

Deliver real insight. Know your customers inside and out with Sugar’s 360-degree view of customer activity history. Get the most relevant, up to date customer insight across your business in a single view. Spend more time addressing your customer’s requests and less time searching for basic information and entering data updates.

Read the full article here – http://www.sugarcrm.com/node/12276

For all your SugarCRM needs, call Innovent today on 1300 781 681

Deliver the software users want and need (not just what management thinks is required), look for deployment flexibility, and beware of API charges. They are the messages from SugarCRM CEO Larry Augustin.
The proliferation of BYOA – bring your own applications – is putting pressure on IT departments to provide better tools, and to regard users as “constituents” rather than simply listening to management.

Organisations can buy SugarCRM as an on-demand SaaS product from SugarCRM, as SaaS from a local (ie, onshore) hosting provider, or as conventional software for on-premises or use.

For all your SugarCRM consulting needs, contact Innovent today on 1300 781 681

To read the full article https://www.google.com/url?rct=j&sa=t&url=http://www.itwire.com/business-it-news/enterprise-solutions/66449-it-should-listen-to-users-not-just-managers-says-sugarcrm-ceo&ct=ga&cd=CAEYACoTNzYwOTM4NjgyNDcxMDc3MjY4MDIfYjI1YzljYWFjMTk4ZjNlNjpjb20uYXU6ZW46QVU6Ug&usg=AFQjCNGRBJ09mzr9qfcL_td90XX5gVGqnw