How did we, as an industry, get to a place where so many CRM customers have buyer’s remorse after they invest in a new system? I hear about it on social media, in user forums, and in meetings with prospects: […]

BUZZ Understanding what makes customers tick is absolutely essential for any business – after all, customers help drive success. But making sense of customer interactions, and then translating them into business terms such as growth and retention can be tedious […]

CUPERTINO, Calif — September 9, 2016 – SugarCRM Inc., the company that enables businesses to create extraordinary customer relationships with the most empowering, adaptable and affordable CRM solution on the market, today announced it has been named to the first-ever […]

We can all picture a swan gliding calmly over still waters. As business people, most of us can’t help thinking of those two legs beneath, paddling tirelessly, navigating currents, rocks, weeds and the odd pinching crab. In the business world, […]

All’s fair in love and war as SugarCRM gets its own Virgin customer win to crow about For a few years now, Salesforce has had Virgin Atlantic as one of its more high-profile customer wins. Anything to do with the […]